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All film stories portray a hero who faces seemingly insurmountable obstacles as he or she pursues a compelling objective.

First, the audience must be shown the everyday life the hero has been living, and must show them to be sympathetic, threatened, likable, funny and/or powerful. Once the familiarity connection is established the hero must be presented with an opportunity for a new venture (branch-out from Real Estate and get into politics). A visible desire will start the hero on the new journey.

Second, Now the hero gets acclimated to the new situation (the campaign) and tries to figure out what’s going on while formulating a specific plan for success.Something must happen to establish a specific, visible goal with a clearly defined end point. Now the story concept is defined and the finish line (The White House) is defined. The audience can now root for the hero.

Third, now the hero’s plan is shown to be working.This stage is not without conflict. but whatever obstacles the hero faces (personal attacks by adversaries, annoying press people), he is able to keep calm and carry on. Up to this point the hero has had the option of giving up on the plan, but from here on they must go all-in, no looking back.

Fourth, Now, after fully committing to win, the obstacles become bigger and more frequent (loss of GOP support, threat of contested Convention), achieving the visible goal becomes far more difficult, and the hero has much more to lose. At this point something must happen that makes it seem to the audience that all is lost (dropping poll numbers, delegate wins shifting to opponent)! Returning to the life he was living is no longer an option (hero cannot abide losing). The plan he thought would lead to success is out the window. So his only choice is to make one, last, all-or-nothing, do-or-die effort!

Fifth, Beaten and battered, the hero must now risk everything, and call-up every ounce of strength and courage to achieve the goal. The conflict is overwhelming, the pace is accelerated, and everything seems to work against the hero. Now the hero must face the biggest obstacle of all… determining his own fate by resolving his motivation (to pull-out all the stops) once and for all. Cue the French horns and roll the victory scene!

Sixth, Now the audience is allowed to experience the climax of emotions. Any unanswered questions must be explained before the revealing of the new life the hero is now living (at 1600 Pennsylvania Avenue).

The End.

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